Whitepapers & eBooks
ANSR Guides
Read our reports, handbooks, and toolkits on building, managing, and scaling successful global teams.
From Unknown to Unmissable: Crafting a Distinct Value Proposition for Your GCC
It is no secret that India’s GCC Landscape is experiencing a phenomenal expansion, with over 1800 centers currently employing more than 2.1 million highly skilled professionals. For leaders exploring the ‘How’ of setting up a Global Center, we provide a comprehensive, 360-degree perspective on all critical considerations involved in establishing one.
Beyond Operational Metrics: Redefining Success for GCCs
As Global Capability Centers (GCCs) continue to evolve into strategic hubs, the way their success is measured must also evolve. Leaders within every industry are gradually moving away from traditional, efficiency and arbitrage-driven metrics and adopting dynamic, business-outcome-driven KPIs.
Beyond Borders: Employer Branding Strategies for GCCs in 2025
Building a successful GCC isn’t just about presence—it’s about purpose. A strong Unique Value Proposition (UVP) helps you attract the right talent, foster alignment with headquarters, and create an identity that goes beyond being a back office. When done right, your UVP becomes the reason talent joins, stays, and grows with your organization—powering long-term success.
The Executive’s Playbook to Global Center Strategy
It is no secret that India’s GCC Landscape is experiencing a phenomenal expansion, with over 1800 centers currently employing more than 2.1 million highly skilled professionals. For leaders exploring the ‘How’ of setting up a Global Center, we provide a comprehensive, 360-degree perspective on all critical considerations involved in establishing one.
Featured eBooks
The Executive’s Playbook to Global Center Strategy
It is no secret that India’s GCC Landscape is experiencing a phenomenal expansion, with over 1800 centers currently employing more than 2.1 million highly skilled professionals. For leaders exploring the ‘How’ of setting up a Global Center, we provide a comprehensive, 360-degree perspective on all critical considerations involved in establishing one. In this white paper, we explore...
GCCs for All: The Mid-Market Expansion
India’s Global Capability Centers (GCCs) ecosystem has witnessed a remarkable transformation, with mid-market companies playing an increasingly pivotal role. While traditionally large enterprises have dominated this space, mid-market GCCs are now critical players in the Indian market. These centers are highly agile, innovative, and focused on digital transformation, helping companies drive operational efficiency and innovation...
All eBooks

Emerging Enterprises’ GCCs in India – Landscape Report 2025
Modified on A powerful new chapter is unfolding within India’s GCC landscape, led by Emerging Enterprises that are setting the

Aspire. Lead. Transform. The Playbook for Successful GCC Leadership
India hosts nearly 6,500 GCC leaders today, a number set to surge to 30,000 by 2030. Explore the mindsets, capabilities, and structural enablers that will define this next generation and shape the future of the GCC model.

The AI Advantage Survey 2025: How India’s Workforce is Already Redefining the Future of Work through AI
Modified on The year 2025 marks a defining moment in the world of work. Artificial Intelligence has moved from promise
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