Whitepapers & Ebooks

Whitepapers & eBooks

ANSR Guides

Read our reports, handbooks, and toolkits on building, managing, and scaling successful global teams.

The Executive’s Playbook to Global Center Strategy

It is no secret that India’s GCC Landscape is experiencing a phenomenal expansion, with over 1800 centers currently employing more than 2.1 million highly skilled professionals. For leaders exploring the ‘How’ of setting up a Global Center, we provide a comprehensive, 360-degree perspective on all critical considerations involved in establishing one.

Beyond Operational Metrics: Redefining Success for GCCs

As Global Capability Centers (GCCs) continue to evolve into strategic hubs, the way their success is measured must also evolve. Leaders within every industry are gradually moving away from traditional, efficiency and arbitrage-driven metrics and adopting dynamic, business-outcome-driven KPIs.

Beyond Borders: Employer Branding Strategies for GCCs in 2025

In a talent market driven by ambition and aspiration, a strong employer brand is a company’s most powerful differentiator. As of August 2025, 1800+ global capability centers (GCCs) employ over 2.1 million highly skilled professionals in India. With more than 175 Fortune 500 companies choosing to set up their global teams in India, hiring and retaining skilled talent is a top priority for every board.

From Unknown to Unmissable: Crafting a Distinct Value Proposition for Your GCC

Building a successful GCC isn’t just about presence—it’s about purpose. A strong Unique Value Proposition (UVP) helps you attract the right talent, foster alignment with headquarters, and create an identity that goes beyond being a back office. When done right, your UVP becomes the reason talent joins, stays, and grows with your organization—powering long-term success.

Featured eBooks

The Executive’s Playbook to Global Center Strategy

GCCs for All: The Mid-Market Expansion

India’s Global Capability Centers (GCCs) ecosystem has witnessed a remarkable transformation, with mid-market companies playing an increasingly pivotal role. While traditionally large enterprises have dominated this space, mid-market GCCs are now critical players in the Indian market. These centers are highly agile, innovative, and focused on digital transformation, helping companies drive operational efficiency and innovation...